STEP 2. DIAGNOSE THE STRENGTH, WEAKNESSES, OPPORTUNITIES AND THREATS
The 11 factors that we analyze are:
The Adaptive Habitat Tool
For Google Earth Pro
This can be a challenging if you’re working from unknown or guesstimated data. To make the process as easy and exact as possible, we built a data management tool that embeds directly within Google Earth Pro and contains your workflow and process step-by-step. Transposed overtop a property map, it provides queues and prompts to ensure that you don’t miss anything.
The best part of this tool is that if you follow it exactly, your land will practically design itself.
Performing a SWOT Analysis
Strengths and Weaknesses represent internal risks and opportunities you can control, while Opportunities and Threats represent external factors that you cannot significantly influence.
The goal with performing a SWOT analysis is four-fold:
These sound like simple and obvious first steps, right? Surprisingly, the reality is that virtually no one does this.
This is why homes and roads are built in the wrong places, preventable disasters blindside unsuspecting landowners, farm businesses are operated unprofitably and land turns from an asset to a liability.
NARROWING DOWN THE POSSIBILITIES
If there are incongruencies, you have two options: to change your values and vision, or else to change the property.
- In the AH Tool toggle open the “Step Two: Diagnose” by clicking on the triangle icon to the left of the folder icon. Once this folder is expanded toggle open the “Climate” Folder
- Click the folder icon beside the “Summary and SWOT Diagnosis” folder to open. Read the summary then complete the exercise for your property. Remember To edit this (and any other folder in the AH Tool right click the folder and select “Get Info” for Apple computers or “Get Properties” for PC computers. This will allow you to add in your text directly to the exercise books for future reference!
- Repeat the step above for each of the 11 factors!
- You can also download the SWOT Analysis worksheet here and complete a SWOT analysis for each of the eleven factors for your property.
- Review your values and vision statements from Step 1 to see if they align. If they do, move on to Step 3, Design. If they do not, either revise your values and vision or sell your property (sound harsh? Believe us, the pain of doing this is far less than the pain of forcing the land to do what is not naturally capable of doing, for years upon years!)
Stay tuned! Next we’ll be sharing our top three design tools that we use in the design of resilient homes, acreage and farms.
Rob & Takota
p.p.s. We love guiding people through process on a one on one basis as well as in a group scenario. If you are looking to fast track your property design check out our Guided & Guaranteed Option and get started today.